https://photoboothint.com/wp-content/uploads/2018/08/photo-booth-for-corprate-events.jpg 1799 2048 Photo Booth Sales https://photoboothint.com/wp-content/uploads/2017/02/logo_header.png Photo Booth Sales2018-08-25 21:36:532018-08-25 22:01:304 Ways To Attract Corporate Clients To Your Photo Booth Business
When people think photo booth often times the first thing they think of is private events such as birthdays and weddings. However, there is a HUGE opportunity in the corporate event industry! Corporate clients mean big money because they have larger budgets and often times they will hire you over and over for all of their events. You can tap into the corporate market by following some of my tips I have to share below.
1 – Showcase Your Unique Services!
The fact of the matter is that corporate clients are searching for your services every day. There are 1000s of companies who can benefit from your services but can they find you? Displaying your service options is what most websites lack. Corporate clients want the latest and greatest features so I recommend showcasing those features in pictures, videos, testimonials, etc. You want to separate your company from the rest by showcasing these features creatively; you want to show them that your booth will take their event/marketing to the next level.
Take away: show pictures and videos of exactly what you can do (ex: gif, green screen, data collection, custom prints, social media uploading, fun props, etc)
2 – Use LinkedIn.
Do you have a LinkedIn profile?
Did you know that 75% of business owners I talk to don’t? Linkedin is a professional network where you can connect with other people more professionally; like a professional Facebook. So the strategy is to find the companies you want to work with and then connect with them on LinkedIn. Once you find those companies, you can see who works there, and their positions are within the company. You can then reach out and connect with them and let them know what services you offer. Offer to buy them coffee or lunch, do a bit of networking. Make sure your website and LinkedIn profile is up to date and looking sharp.
3 – Don’t be afraid to use guerrilla marketing strategies.
If you’re ready to crank it up a notch and separate yourselves from the competition, then let’s talk about some guerrilla tactics. Think outside the box such as a handwritten letter to the company you’re trying to attract. Find the name of the right person on linked in then write them a letter send them a mock photo sample of what you can offer. Send them gifts, donuts, pizza get creative. Offer to work for free to demo your services.
4 – Customize Anything.
Corporate clients love to brand anything and everything they can put their hands on. It is very easy to get a decal made at a local print shop and up-charge your customer for 3x the cost. Brands want their events to be cohesive so if they ask for custom backdrops, props, photos, etc always say yes! Always snap nice quality photos while you’re at the event so that you can later show other corporate clients what you’re capable of doing.
The #1 reason we were able to attract our corporate clients is by displaying what we can do for them on our website with pics and videos here are some samples below.
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