3 Great Ways to Make Money with a Photo Booth Business
So if you are going to make money in the photo booth industry, there are a few things to keep in mind. First, it is a rapidly expanding industry so the time to get in is NOW, not 5 years from now. I am going to mention 3 ways of making money with a photo booth business, and what you can do TODAY to start moving towards getting your slice in this exciting industry.
1. Do Weddings – This one is the classic, and where most people find the most success.
There are a ton of other ways of making money with photo booths, but weddings are the niche where most people find the most success. It is because people will generally have higher budgets for weddings, and be willing to invest to make them truly special. They also want them to be memorable, and what better way to record the memories than having a photo booth there to save that special day in the form of pictures.
There are a lot of different methods of gaining customers for weddings, but a few of the top ones are:
- Go do a bridal expo, and present your product magnificently.
- If you don’t have a website, get a website, and focus on SEO. This will make sure people who are looking for renting a photo booth for their wedding are able to find you. Getting in front of as many eyeballs as possible of people having weddings, and convincing them that you are the right choice for them is the name of the game.
- Network with venue owners, and people who interact directly with brides. Photographers, coordinators, and other vendors are all also great. If this is how you really want to make money then commit by making friends with people in the industry. It is really an amazing feeling when you get work out of nowhere because a friend of yours recommended you.
2. Do Corporate Events
Corporate events are great because you will often get recurring business from the same client. It is because corporations often have a nice sized budget for different parties and events that they are putting on, and your photo booth is a great opportunity for them to get their brand image in front of a ton of people.
You can offer them a lot of branding options, and each person who takes a studio quality photos will want to hold onto it obviously… Guess whose logo is on that image. Your corporate customers of course.
A great method that is working for picking up corporate clients right now is actually instagram. Make sure that you show a ton of corporate settings with your photo booth and use appropriate hashtags that the right types of individuals will find.
Another thing to keep in mind here is that you will also have the opportunity to do charity events. This might sound like something that doesn’t pay, but it can if you reach out for corporate sponsors to sponsor the booth. You can still do all the custom branding for sponsors of your booth. It is definitely something worth pitching to the charity event coordinator if you don’t want to work for free, and a lot of people see success with this.
Charities can also be a great way to improve your own brand visibility. It show people that you have goodwill with the community which can strengthen your brand image.
Photo Booths are quickly becoming a staple at basically every kind of party. Whether it be bat mitzvahs, quinceaneras, backyard parties, DJ events, Halloween and other costume parties, Birthdays, Anniversaries, Graduations, Baby showers, the sky is really the limit when it comes to parties.
The same principles apply to all of the above when gaining customers. Make sure you have your website going great, and run some ads on Google if you have problems getting traffic. Also having a strong social media presence can have a strong impact on your success and visibility in your local community. Create content that people want to share, and engage in the local discussions from your business profile.
During this period of explosive growth in photo booth popularity, it is more important than ever to get in now and establish your brand. The way things like this work is that in 5 years this opportunity may have a higher barrier of entry than it does now. Get in while it is easy, so you will be strong enough to push off new competition when that time comes.