As a photo booth business owner, you should leverage the power of videos to promote your business. Videos can be a great way to show off your photo booth, highlight your services, and attract new customers.
One of the best things you can do is record different types of videos of yourself and your photo booth in action. This will allow potential customers to see what the photo booth looks like and what it is like to work with you.
Be sure to include yourself in the video so that viewers can get a sense of your personality. And don’t use stock photography/videography – people want to see actual photos and videos of the photo booth, not just some generic image.
With some great videos, you’ll be able to attract new customers and show them why your photo booth is the best around!
One of the best pieces of advice our photo booth millionaire Josh Pather always gives is to follow a script similar to:
- Who you are
- What you are doing
- Why you are doing it
- Where you are doing it
- When you are doing it
Try to aim for at least 5 photos and videos from every event. After you film your video for your photo booth business, upload it to your YouTube channel. Be sure to title it with relevant keywords, such as “photo booth rental Austin.” Then, share the video on Facebook or Instagram. You can even run ads on these platforms to promote your business further.
Here are two main types of videos you can film for your photo booth business:
An Instructional Video
To begin, start by introducing yourself and your photo booth business. This will let your viewers know who you are and what you do. Next, walk them through the setup of your booth so that they can get a good idea of how it all works.
After that, talk about all of the different features and options available with your photo booth. This will allow your customers to have more control over their experience and give them ideas for creating fun photos.
Finally, let them know that you’re available for events like parties or weddings and that you’ll be happy to come early to make sure everyone gets a picture. Always include a call to action at the end of it. Small elements like this will set you up for a journey towards $2k+ per month with your photo booth business.
If somebody’s renting a booth from you, with the help of such a video,
they will know what exactly they’re going to get, what’s included, what the experience will be like, and that you’ve answered all their major questions up front!
If you’re looking for a way to take your photo booth business to the next level, consider using your customers’ video testimonials. It is one of the top photo booth secrets that business owners use to grow.
These videos can be a powerful marketing tool, as they allow potential customers to see how much others have loved working with your business, and they can help build trust between you and future clients. Not sure how to get started?
Here are a few tips on creating a compelling testimonial video for your photo booth business:
1. Capture authentic reactions.
The key to making a great testimonial video is capturing real, honest reactions from your customers when they see their photos and your photo booth in action. This requires that you set up your photo booth in such a way that it will be easy for your customers to give you their feedback on the spot. You can do this by making sure that your photo booth is set up in a comfortable and open area so that customers feel free to talk about their experience with you during the event.
2. Ask for honest reviews.
It’s essential to make sure that your customers know that they don’t need to hold back or worry about saying anything negative. In fact, hearing any kind of feedback from them – whether good or bad – can help you improve your service and offer better products in the future. Of course, certain things might not work out well at a given event (such as weather conditions), but if those issues are out of your control, don’t sweat them. Instead, focus on what you can change and improve for next time.
3. Keep it short and sweet.
No one wants to watch a long, drawn-out testimonial video – so make sure that yours is short and to the point. A good rule of thumb is to keep your video under two minutes in length. This will help ensure that viewers don’t get bored or click away before hearing what your customers say about your business.
4. Use high-quality footage.
If you want people to take your video testimonials seriously, you need to make sure that they’re filmed with excellent audio quality. This will ensure that they look and sound great, no matter where you decide to share them.
5. Think about your branding.
Your video testimonials should feel like a seamless part of your brand, so include your logo, website URL, contact info, and any other details that will help tie them in with the rest of your marketing materials. Not only will this help people recognize what company they see in the video, but it can also provide a boost for all of the links back to your site, making it more likely that viewers will head there after watching!